EFT

Many people arrive with that complaint, so first, know that you're not alone!

Second, assuming that you've read the manual in details, here are a few tips for you :

Are you being specific enough? 

If you go "even though I don't feel good, I love and accept myself"... well, it's highly improbable that anything shall happen! We're dealing with our subconscious, and our subconscious is like a child. It needs very precise indications on what is to be done! That was actually Ger's issue at the beginning.

What is it exactly that makes you "feel bad"? Here are a few examples

even though I am anxious about the meeting in 2 day....
even though I have this heartburn...
even though I feel guilty that I didn't do this or that...
even though I have a pinching pain in my right shoulder...
even though it made me feel sad when so and so said blah blah blah....

 

Is your pain hiding something?

Let's say you've worked on all the aspects of your shoulder pain, you got some sort of results, but then, that's it, it won't bulge any further. You could assume that it's "good enough" or that "it doesn't work. Or you could choose to find out why the pain is still there. Is there a hidden thought or feeling that might be keeping the pain going? Louise's "stiffness" is a good example. Would it be worth exploring a few more avenues? Such as:

when did it start?
what was happening at that moment in my life?
how did this make me feel? (anxious, worried, sad, furious, ashamed, angry, depressed, panicked, embarrassed...)
does this pain remind me of another time when I had a similar pain? If yes, what was happening at THAT time?
Say it's a "nagging" pain, am I nagging myself for anything?

 

Are you holding any deep resentment, anger... 

These are prime candidates as pain inducers. Look beyond the pain, and see if there's anything or anybody (including you), you need to forgive or let go? Ger's story is one of many examples.

A few examples would be

even though Joe Blog really hurt me when he said xxx, I choose to forgive him.
even though my teacher said I was useless when I was 9 years old, I forgive him,
even though I felt really hurt when xxxx, I forgive myself for carrying this resentment around.

 

Would you have a very good reason to keep this pain with you?

Sometimes, it's quite dificult to see ourselves without a pain, it being in the body, mind or spirit. We've lived with this pain for so long, that it's now part of ourselves, so if we get rid of the pain, we might loose a little bit of ourselves. At least, it's the idea we formed of it. Therefore, we  prefer to go on with the pain, instead of having to face a new "me" or a new life. All this is obviously completely beyond our conscious mind, and it usually goes with anger against ourselves, shame, depression and the like. A few typical examples could be : in the foot/leg (prevents us to move forward, to go somewhere, in our lives or physically), back pain (lack of support...), pain in the neck :-) or in the shoulders (something heavy we carry, like a responsibility or guilt...). The limit to that list in our imagination and capacity to create....

Here are a few avenues to explore:

what/who would I be without this pain?
if the pain went away, what could/should I do?
what is this pain preventing me from doing?
 

Is your pain too deep? 

Sometimes, we are just trying to bite more than we can chew. Some pains are so deeply ingrained in our personal history, and we are so used to them, that we can't really see them anymore, therefore we can't sort them out on our own.

That's when you need to get help. Find a practitioner you feel comfortable with (me? :-), and talk to them. They'll help you go the extra mile to either find the source of the issue and un-root it, or to address enough aspects of the issue that you don't need to get to the source anymore. Also, sharing them is part of the relief mechanism.